Market Insights

The global manual cleaning products market is expected to grow from USD 13.41 billion in 2021 to USD 18.13 billion by 2028 at a CAGR of over 4.35% during the forecast period.

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What are manual cleaning products?

Manual cleaning products can be defined as products used in the cleaning of households and commercial buildings. Household vacuum cleaners, scrubber cleaners, and commercial vacuum cleaners are being used in manual cleaning. A Vacuum cleaner is an electric device used to remove debris from floors, surfaces, and draperies among others.

Market Dynamics

The market is mainly driven by:

• Cleaning products are essential in everyday life to keep houses and the working place clean.
• The growth of the manual cleaning products market is primarily driven by an increasing number of households and expanding urbanization coupled with increasing purchasing power.
• Increasing residential construction activities across geographies is expected to spur market growth at a significant rate.

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Key Players

Top key players operating in the market are-

• Nilfisk (Denmark),
• Dyson Limited (UK),
• Koninklijke Philips N.V. (Netherlands),
• The Tennant Company (The U.S.),
• Electrolux AB (Sweden),
• Bissell Inc. (The U.S.),
• Hako GmbH (Germany),
• TASKI (The U.S.),
• Newell Brands (The U.S.),
• Comac S.p.A. (Italy), and
• NSS Enterprises, Inc. (The U.S.).

Segment Analysis

Application Trends

The market has been segmented into residential, industrial, and commercial.

• The residential segment accounted for more than 50% share of the global manual cleaning products market and is expected to grow at a significant CAGR during the review period.
• Increasing residential construction in both developed and developing countries is the prime factor propelling market growth.

Regional Trends

The market in Asia-Pacific is expected to register the highest growth during the forecast period.

• The market in Europe accounted for the largest market share in 2021 owing to the high demand for new advanced products and the presence of sta rong construction industry.
• This market growth can be attributed to the increasing number of households in countries including China and India coupled with changing living standards and rising per capita disposable income.
• Additionally, government schemes such as affordable housing for everyone are likely to result in increased demand for cleaning products.

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COVID-19 Impact

The spread of coronavirus affected the growth of the construction industry due to the enforcement of lockdown to curb the spread of the virus. This led to travel restrictions and supply chain disruptions. The demand for cleaning products increased amid the covid-19 outbreak to avoid the spread of the virus.

However, disruption in supply affected the manufacturing of cleaning products. But some players did continue the manufacturing but with the minimal workforce in line with the rules and norms set by the governments across geographies.

Target Audience

The following is a list of the customers that the market aims to convert the most:

• Manual cleaning products manufacturers
• Manual cleaning products suppliers
• Manual cleaning products distributors
• Organizations
• Government bodies

Critical Questions Answered in the Report

• What are the key trends in the global manual cleaning products market?
• How the market (and its various sub-segments) has grown in the last five years and what would be the growth rate in next five years?
• What is the impact of COVID-19 on global manual cleaning products market?
• What are the key strategies adopted by the major vendors to lead in the global manual cleaning products market?
• What is the market share of the top vendors?

Research Methodology

This report offers high-quality insights and is the outcome of a detailed research methodology comprising extensive secondary research, rigorous primary interviews with industry stakeholders and validation and triangulation with Stratview Research’s internal database and statistical tools.

More than 1,000 authenticated secondary sources, such as company annual reports, fact books, press releases, journals, investor presentations, white papers, patents, and articles have been leveraged to gather the data.

We conducted more than 10 detailed primary interviews with the market players across the value chain in all four regions and with industry experts to obtain both qualitative and quantitative insights.

Report Features

This report provides intelligence in the most comprehensive way. The report structure has been kept such that it offers maximum business value. It provides critical insights into the dynamics and will enable strategic decision-making for the existing players as well as those willing to enter the market.

The following are the key features of the report:

• Overview, industry life cycle and supply chain analysis
• Report environment analysis: Growth drivers and constraints, Porter’s five forces and SWOT analysis
• Trend and forecast analysis.
• Segment trend and forecast.
• Competitive landscape and dynamics: Market share, product portfolio, product launches, etc.
• Attractive segments and associated growth opportunities
• Emerging trends
• Strategic growth opportunities for the existing and new players
• Key success factors.

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